A fascinating land of contrasts nestling in the heart of the Alps. The region enjoys an exceptionally mild climate and above-average exposure to the sun. The River Rhône flows through this fertile, 150 km-long valley which is surrounded by impressive peaks that beckon to mountaineers and fill nature lovers with joy. Located at a cross-roads were the snow meets the sky and North meets South in perfect harmony, the region was predestined to become a " Holiday Kingdom ".